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Report: Apple Nearing Agreement With EU Over App Store Rules

Apple is nearing a settlement with the European Commission to resolve multiple antitrust investigations under the Digital Markets Act (DMA), in a move aimed at averting escalating daily fines that could reach up to 5% of its average global revenue, the Financial Times reports.


Both Apple and Meta are reportedly in the final stages of talks with European regulators following a combined €700 million in fines issued in April 2025 for breaching the EU's flagship digital competition law. According to officials briefed on the discussions, both companies are negotiating changes to their business practices to ensure full compliance and avoid further penalties.

For Apple, the settlement discussions center on the European Commission's ongoing investigations into the App Store. Regulators previously found that Apple restricted developers from directing users to offers outside its platform, in violation of the DMA's anti-steering provisions. The company was fined €500 million in April and ordered to amend its practices.

In June, Apple announced several modifications to its β€ŒApp Storeβ€Œ framework for the European Union, including allowing developers to promote alternative payment options and distribute iOS apps via external marketplaces for the first time.

European Commission officials told the Financial Times that talks with Apple remain ongoing over the company's new contractual terms for developers and whether they sufficiently remove barriers to fair competition. The Commission has sought assurances that developers are free to communicate directly with users about external pricing or promotions without facing additional fees or restrictions from Apple.

Under the DMA, designated "gatekeepers" such as Apple must not favor their own services over rivals and must allow fair access to their platforms. The law represents one of the European Union's most far-reaching efforts to curb the power of large technology companies. Violations can trigger substantial daily fines, potentially reaching billions of euros for repeat offenses.

Apple maintains that it is already in compliance with EU law and appealed the Commission's initial decision, arguing that the regulator's interpretation goes beyond what the DMA requires. The Commission is still collecting input from developers and other stakeholders on Apple's proposed adjustments.

Officials close to the discussions expressed optimism that a resolution could be reached soon. The outcome of the case is expected to have wide-ranging implications for the company's operations in Europe, influencing how it manages the β€ŒApp Storeβ€Œ and more.
This article, "Report: Apple Nearing Agreement With EU Over App Store Rules" first appeared on MacRumors.com

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Apple Loses Another Key AI Leader to Meta's Superintelligence Labs

Apple has had yet another AI executive poached by Meta, despite reports that the social networking company is slowing hiring (via Bloomberg).


Frank Chu, one of Apple's team leaders focused on cloud infrastructure, training, and search, will join Meta's Superintelligence Labs, a division tasked with building advanced AI systems capable of performing at or beyond human-level intelligence.

Chu was involved with managing Apple's cloud-based large language models (LLMs), and was also influential in developing search features for Siri and Apple's entertainment services. For Meta, Chu will work on a new team called MSL Infra, responsible for AI infrastructure development.

Meta has spent billions of dollars on recruitment for its Superintelligence group in recent months, but the company is said to be slowing down hiring over concerns of an overheated market. The pause went into effect last week amid a broader restructuring of the group.

Fears that investments in AI are moving too fast weren't helped by reports earlier this week that OpenAI CEO Sam Altman told a group of journalists that he believes AI is in a bubble. There was a broader sell-off of U.S. technology stocks following the news.

Apple has hemorrhaged around a dozen artificial intelligence staff to rivals since January. The exodus of staff from Apple's AI team over the last seven months has seen senior researchers leave variously for Meta, OpenAI, xAI, Cohere, and others.

One of the most notable recent departures was Ruoming Pang, head of Apple's Foundational Models team, who joined Meta last month after being lured by CEO Mark Zuckerberg with a $200 million pay package.

The talent drain coincides with Apple's struggle to update Siri by integrating LLMs. A chatbot-like version of the virtual assistant was one of the key Apple Intelligence features that Apple promoted at last year's WWWDC, but it has yet to arrive.

Apple is said to be considering using third-party AI models for Siri rather than its in-house technology, following an executive restructuring. During Apple's recent earnings call, Apple CEO Tim Cook said the company is "making good progress on a more personalized Siri" that is powered by Apple Intelligence, and he reiterated that the features will be available next year.
This article, "Apple Loses Another Key AI Leader to Meta's Superintelligence Labs" first appeared on MacRumors.com

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