U.S. President Donald Trump said on Tuesday there was “no going back” on his goal to bring Greenland under U.S. control, refusing to rule out the use of force and escalating tensions with European allies already bracing for a renewed transatlantic trade dispute.
Trump’s remarks followed a series of social media posts featuring AI-generated images, including one depicting the president standing in Greenland holding a U.S. flag and another showing a map of North America with Canada, Greenland and Venezuela covered by the stars and stripes.
The imagery, shared without official explanation, has fuelled alarm among allies and raised questions about the blurring of political messaging and artificial intelligence at a moment of heightened geopolitical strain.
“As I expressed to everyone, very plainly, Greenland is imperative for National and World Security. There can be no going back — on that, everyone agrees,” Trump said after speaking with NATO Secretary General Mark Rutte.
Greenland, a vast Arctic island rich in minerals and strategically located between North America and Europe, is a self-governing territory of Denmark, a fellow NATO member. Trump’s renewed push to acquire it has revived a proposal he first floated during his previous term, but has now been accompanied by explicit warnings of tariffs and the possible use of force.
European leaders reacted with unease. Danish Prime Minister Mette Frederiksen told parliament in Copenhagen that “the worst may still lie ahead.”
“We can negotiate about everything — security, investments, the economy — but we cannot negotiate our most fundamental values: sovereignty, our country’s identity, our borders and our democracy,” Frederiksen said.
At the World Economic Forum in Davos, European Commission President Ursula von der Leyen urged the bloc to prepare for a more confrontational era.
“The seismic change we are going through today is an opportunity — in fact a necessity — to build a new form of European independence,” she said.
Trade war fears resurface
Trump has threatened steep tariffs on countries he says stand in the way of U.S. interests, including European allies involved in NATO exercises in Greenland. The European Union has warned it could retaliate with tariffs on up to €93 billion ($101 billion) of U.S. imports if trade measures are imposed.
One option under discussion is the EU’s Anti-Coercion Instrument, a powerful tool that could restrict access to public tenders, investment or services, including digital services where U.S. companies hold a surplus.
U.S. Treasury Secretary Scott Bessent sought to calm markets and dismissed fears of an escalating trade war.
“It’s been 48 hours. Sit back, relax,” Bessent told reporters in Davos. “Calm down the hysteria. Take a deep breath.”
Financial markets were less sanguine. U.S. stock index futures slid to one-month lows, global equities fell, and gold prices touched record highs as investors sought safety.
Canada and Venezuela react
The inclusion of Canada and Venezuela in the AI-generated map added to the controversy.
Canada, a close U.S. ally and NATO member, has previously been the subject of Trump’s rhetoric suggesting it could become the “51st state.” Canadian Prime Minister Mark Carney said he was “concerned” by the escalation and warned of the implications for North American and transatlantic security.
Canadian officials said Ottawa has drawn up plans to send a small contingent of soldiers to Greenland to participate in NATO military exercises, pending final approval from Carney. Canada already has aircraft and personnel deployed there as part of a NORAD exercise involving the United States.
Venezuela’s government condemned Trump’s post and called on citizens to share the country’s official map online in what officials described as a symbolic defence of sovereignty.
Russia weighs in
Russia, which has closely watched the growing rift between Washington and Europe, questioned Denmark’s sovereignty over Greenland. Foreign Minister Sergei Lavrov said the island was the result of “colonial conquest,” while denying Moscow had any designs on the territory.
Protesters also took to the streets in several European cities, including Zurich, where demonstrators carried banners opposing Trump’s appearance at Davos and denouncing what they called imperialist policies.
Despite pushback from allies and some members of Congress, Trump has shown no sign of softening his stance, leaving diplomats and markets braced for further escalation as NATO cohesion and global trade relations come under renewed strain.