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Apple's 50th Anniversary Finale Revealed

Apple has been celebrating its upcoming 50th anniversary by hosting surprise performances and other events around the world over the past few weeks, and now Bloomberg's Mark Gurman has revealed details about the company's grand finale.


In a social media post, Gurman said Apple's celebrations will conclude this week with a finale at its Apple Park headquarters for employees.

A special guest will perform, according to Gurman. He hinted at Paul McCartney.

"Let me just say he's still going strong, was part of the British Invasion and [Steve] Jobs would've been ecstatic," Gurman said about the headliner.

As spotted by MacRumors contributor Aaron Perris, the Apple Park Visitor Center is closing early at 3 p.m. Pacific Time on Tuesday, March 31. However, it is our understanding that Apple's final celebration will not have a public component, with the event likely to be limited to Apple's corporate employees and other invitees.

It is unclear if any of Apple's retail employees will be invited to the event.

Apple turns 50 on April 1. It is unclear if the final celebration will be happening on March 31 or on April 1, but it should be quite the party.
This article, "Apple's 50th Anniversary Finale Revealed" first appeared on MacRumors.com

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Apple Preparing 'Most Significant Overhaul in the iPhone's History'

Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone.


In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history."

"iPhone 4, iPhone 6 and iPhone X were clearly a big deal, but this is a whole new design," he said.

Like Samsung's Galaxy Z Fold 7, the foldable iPhone will reportedly open up like a book, providing users with a large inner screen for watching videos, playing games, and multitasking. iOS 27 is expected to be optimized for the foldable iPhone, allowing for apps to be open side-by-side and for other iPad-like multitasking functionality.

A few months ago, a report said the foldable iPhone will be equipped with a 7.7-inch inner display, and a 5.3-inch outer display. It was initially rumored that the device would have a virtually "crease-free" inner display, but it was later reported that Apple is using technology that "reduces the crease without eliminating it entirely."

Apple supply chain analyst Ming-Chi Kuo expects the foldable iPhone to have two rear cameras, one front camera, and a Touch ID power button instead of Face ID.

Apple will likely unveil the foldable iPhone in September this year, alongside the iPhone 18 Pro and iPhone 18 Pro Max. However, according to analyst Tim Long and Gurman, the foldable iPhone might ship later than the Pro models.

In the U.S., it has been estimated that the foldable iPhone may start at or above $1,999.

Related Roundup: iPhone Fold

This article, "Apple Preparing 'Most Significant Overhaul in the iPhone's History'" first appeared on MacRumors.com

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iOS 27 Rumored to Feature All-New Siri App With 'Extensions' Feature

In his Power On newsletter today, Bloomberg's Mark Gurman discussed Apple's upcoming AI plans in more detail. As he reported last week, this will apparently include a Siri app with a so-called "Extensions" feature across iOS 27, iPadOS 27, and macOS 27.


With the Siri app, the report said that iPhone, iPad, and Mac users would be able to interact with Apple's assistant in both text and voice modes. The app would also provide users with access to their past conversations with Siri. Overall, the Siri app would function similarly to the ChatGPT, Gemini, and Claude apps.

Siri has been able to tap into ChatGPT since iOS 18.2, and the "Extensions" feature would allow for additional third-party chatbots to be connected.

"Extensions allow agents from installed apps to work with Siri, the Siri app and other features on your devices," reads fine print in the Settings app on an internal, pre-release version of iOS 27, according to Gurman. The first developer beta of iOS 27 should be available in June, ahead of a wide release to all users in September.

In his newsletter, Gurman said the App Store will have a dedicated "Extensions" section.

"It will be a marketplace of sorts for third-party AI integrations," he wrote.

That fine print also seemingly confirms that Apple is indeed testing a Siri app.

It is unclear if the Siri app will be available on all iPhone models compatible with iOS 27, or if it will require an iPhone 15 Pro or newer with Apple Intelligence support.

Beyond supporting more third-party chatbots, Siri will receive a major overhaul on iOS 27, according to Gurman. He expects Siri to have a redesigned interface, which may involve the Dynamic Island, and there will apparently be a systemwide "Ask Siri" button in Apple's apps and a "Write with Siri" button above the keyboard.

Related Roundup: iOS 27

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Apple to Launch These 15+ New Products Later This Year

March has been an incredibly busy month for Apple, with the company unveiling more than 10 new products and accessories. We said hello to the MacBook Neo at the start of the month, and we bid farewell to the Mac Pro at the end of it.


Nevertheless, there is still a lot more to come this year.

Beyond the usual annual updates to iPhones and Apple Watches, Apple's all-new smart home hub is finally expected to launch later this year, once the more personalized version of Siri arrives. We are also expecting a foldable iPhone, a MacBook Pro with an OLED display, and long-awaited updates to the Apple TV and HomePods this year.

Here is what to expect from Apple later this year, according to rumors. Where there are arrows shown, it refers to a device's current chip β†’ next chip.

iPhones




Apple Watches



iPads

Macs




Home




For more details, read our Upcoming Apple Products Guide: What's Coming in 2026.
This article, "Apple to Launch These 15+ New Products Later This Year" first appeared on MacRumors.com

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Apple's 50th Anniversary Events Continue in Washington D.C., Shanghai, Tokyo, and Beyond

Apple is into its final days of hosting 50th-anniversary celebrations around the world, making stops in Washington D.C., Mexico City, Shanghai, Tokyo, and beyond.


On Tuesday, March 24, actor Troy Kotsur and Gallaudet University president Roberta Cordano sat down for a discussion with Apple's accessibility chief Sarah Herrlinger about how accessible technology helps to foster creativity.

In 2022, Kotsur became the first deaf male actor to win an Academy Award for his performance in the Apple TV film CODA, while Cordano is the first deaf woman to be president of the Gallaudet University for the deaf and hard of hearing.


The discussion was part of a special Today at Apple session held at Apple's Carnegie Library store in Washington, D.C., and hundreds of other accessibility advocates also attended the event to reflect on what it means to have Apple products and technologies that work for everyone, including people with disabilities.

On Wednesday, March 25, Apple brought together "some of Mexico's most celebrated filmmakers, actors, and creators" for a conversation about creativity and storytelling at its Apple Antara store in Mexico City. This included some of the people behind the hit Apple TV productions Las Azules, Acapulco, and Midnight Family.

In front of its Jing'an store in Shanghai today, Apple set up a circular catwalk that models walked around as part of Shanghai Fashion Week.


And over in Tokyo today, a virtual YouTuber and singer known as Mori Calliope appeared live on a screen at Apple's Omotesando store.

Image Credit: @hamu_3nd

Today at Apple sessions were also held at Apple Pacific Centre in Vancouver, Canada and at Apple Champs-Γ‰lysΓ©es in Paris, France this week, and there will be another session at Apple BKC in Mumbai, India on Sunday, March 29.

Apple kicked off its 50th anniversary celebrations with a surprise Alicia Keys performance at its store inside New York's iconic Grand Central Terminal earlier this month, while Mumford & Sons performed in London earlier this week. Apple has also held events in Australia, South Korea, Thailand, and elsewhere over the past few weeks.

Apple turns 50 on April 1.
This article, "Apple's 50th Anniversary Events Continue in Washington D.C., Shanghai, Tokyo, and Beyond" first appeared on MacRumors.com

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Mac Pro Discontinued: Reflecting on 20 Years of Apple's Desktop Tower

Apple this week announced that it has discontinued the Mac Pro, with new configurations no longer available and no further models planned.


Below, we reflect on nearly two decades of the Mac Pro.

2006 to 2013


In August 2006, Apple introduced the original Mac Pro, which was an Intel-based follow-up to the PowerPC-based Power Mac G5 that debuted a few years earlier.

Mac Pro was the final Mac model to transition from PowerPC to Intel processors.

"Apple has successfully completed the transition to using Intel processors in just seven monthsβ€”210 days to be exact," said Apple's then-CEO Steve Jobs, in a press release announcing the first Mac Pro. "And what better product to complete it with than the new Mac Pro, the workstation Mac users have been dreaming about."


The original Mac Pro was powered by two dual-core Intel Xeon processors, making it up to twice as fast as the Power Mac G5, according to Apple. It could be configured with up to 2TB of storageβ€”the most ever in a Mac at the timeβ€”and up to 16GB of RAM. The computer was equipped with an NVIDIA GeForce 7300 GT graphics card.

Like the Power Mac G5, the Mac Pro featured an aluminum tower with a perforated front panel, which earned it the nickname "cheese grater Mac Pro." The computer was equipped with a variety of FireWire and USB-A ports, and it had PCI Express expansion slots. In the U.S., the original Mac Pro started at $2,499.

The classic Mac Pro went on to receive faster Intel processors and other spec bumps until 2012.

2013 to 2019


"Can't innovate anymore, my ass," Apple's former marketing chief Phil Schiller infamously joked, when unveiling the redesigned Mac Pro in June 2013.

"The new Mac Pro is our vision for the future of the pro desktop, everything about it has been reimagined and there has never been anything like it," said Schiller, in a press release announcing the second-generation Mac Pro.


The so-called "trash can" Mac Pro featured a cylindrical design with a polished black aluminum finish and a "unified thermal core." The computer was visually striking, but Apple later admitted that it was thermally constrained, and it had poor upgradeability. Instead of internal slots, Apple pushed expansion via six Thunderbolt 2 ports.

Other specs included up to a 12-core Intel Xeon processor, dual AMD FirePro GPUs, up to 64GB of RAM, and up to a 1TB SSD. In the U.S., pricing started at $2,999.

Overall, Apple prioritized the Mac Pro's compact size, thermal efficiency, and quiet operation, when most pro users simply wanted the most performant and expandable Mac possible. Then, the Mac Pro went years without receiving upgrades, leading some to question whether Apple was still committed to the high-end Mac market.


The criticism ultimately led Apple to make the rare and surprising move of publicly apologizing to Mac users and ensuring that it remained committed to the Mac. Apple also pre-announced that it was working on a "completely rethought" Mac Pro with a modular design, along with what became the iMac Pro and Pro Display XDR.

"I think we designed ourselves into a bit of a thermal corner, if you will," said Apple's software engineering chief Craig Federighi, at the time. "We designed a system with the kind of GPUs that at the time we thought we needed, and that we thought we could well serve with a two GPU architecture. That that was the thermal limit we needed, or the thermal capacity we needed. But workloads didn't materialize to fit that as broadly as we hoped."

So, Apple went back to the drawing board.

2019 to 2023


In December 2019, the third-generation Mac Pro arrived. As promised, it fixed many of the problems that arose with the "trash can" model.

With this Mac Pro, Apple returned to a modular design with an aluminum housing that lifts off for "360-degree access" to the entire system. The computer had a "state-of-the-art thermal architecture" and eight PCI Express expansion slots.

"We designed Mac Pro for users who require a modular system with extreme performance, expansion and configurability," said Schiller, in a press release at the time. "With its powerful Xeon processors, massive memory capacity, groundbreaking GPU architecture, PCIe expansion, Afterburner accelerator card and jaw-dropping design, the new Mac Pro is a monster that will enable pros to do their life's best work."


This was the final Intel-based model, with up to a 28-core Xeon processor available alongside up to 1.5TB of RAM and up to an 8TB SSD. It could be configured with AMD's Radeon Pro Vega II Duo, which Apple said was the world's most powerful graphics card at the time. Other specs included four Thunderbolt 3 ports and an Apple Afterburner accelerator card that enabled playback of three streams of 8K ProRes RAW video simultaneously.

In the U.S., pricing started at $5,999, which was much higher than the previous models.

2023 to 2026


In June 2023, the Mac Pro entered the Apple silicon era when it received the M2 Ultra chip.

Mac Pro was the final Mac model to transition from Intel to Apple silicon.

Apple stuck with the same overall design as the previous generation, but the M2 Ultra chip with unified graphics and memory freed up a lot of internal space compared to the Intel model, resulting in a "hollow" appearance. And on the exterior, the Mac Pro gained eight Thunderbolt 4 ports, up from four Thunderbolt 3 ports previously.

Other specs included up to 192GB of unified memory and up to an 8TB SSD. In the U.S., starting pricing rose to a steep $6,999.


By the time the Mac Pro moved to Apple silicon, Apple had already released the Mac Studio, another desktop computer that is smaller than a Mac Pro but beefier than a Mac mini. It is currently powered by M4 Max or M3 Ultra chips, and configurations with M5 Max and M5 Ultra chips are expected to launch later this year.

The primary reason to purchase the latest Mac Pro over the Mac Studio was PCI expansion, but the Mac Pro's starting price was thousands of dollars higher than the Mac Studio, so the writing was on the wall that the Mac Pro's days were probably numbered.

Indeed, the Mac Pro was ultimately discontinued this week, marking the end of an era.
Buyer's Guide: Mac Pro (Don't Buy)
Related Forum: Mac Pro

This article, "Mac Pro Discontinued: Reflecting on 20 Years of Apple's Desktop Tower" first appeared on MacRumors.com

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