There has been increasing discussion about Tim Cook eventually stepping down as Apple's CEO, but reports have offered differing timelines.


A few months ago, the Financial Times reported that Apple was preparing for Cook to step down as soon as early 2026. In his Power On newsletter today, however, Bloomberg's Mark Gurman said that timeframe "seems unlikely."

Gurman previously said he would be "shocked" if Cook stepped down before the middle of 2026, so he might remain CEO through WWDC in June at a minimum.

There has been speculation that Cook might become the chairman of Apple's board of directors after he steps down as CEO, but it seems like that transition will not happen imminently, as Apple's current chairman Arthur D. Levinson is up for re-election at the company's annual shareholders meeting on February 24.

Apple has a guideline stating that directors generally may not stand for re-election after age 75, but the company asked shareholders to make an exemption for 75-year-old Levinson, due to his significant experience and expertise.

Apple's Senior Vice President of Hardware Engineering, John Ternus, is widely viewed as Cook's most likely successor. Earlier this week, Gurman reported that Cook gave oversight of Apple's design teams to Ternus at the end of last year, and he said this move makes it "crystal clear" that Ternus is the leading CEO candidate.

Cook has been Apple's CEO since August 2011, and he reached the typical retirement age of 65 last year. It is sounding more and more likely that his time in charge of the company is inching towards the end, but Gurman seems confident that a passing of the baton is still many months away at least, rather than something that is imminent.


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Apple's hardware chief John Ternus has been overseeing Apple design teams since late last year as Apple continues preparing him to take over as CEO, reports Bloomberg.


Apple CEO Tim Cook put Ternus in charge of the design teams the final months of 2025, expanding his responsibilities. Apple's software and hardware design teams were most recently managed by former Apple chief operating officer Jeff Williams, who retired from Apple in 2025. When Williams retired, Apple said the design teams would report directly to Cook, but Cook apparently handed the reins to Ternus.

Design is one of the most important divisions at Apple, and it has always been led by a senior executive. Jony Ive was in charge of the design team before he left and it was given to Williams.

Ternus is apparently the "executive sponsor" of all design on Cook's management team, which means he handles communications between design staff and the executive team. He represents the design team in executive gatherings, and manages design team leaders.

Bloomberg claims that inside sources said Cook is aiming to expose Ternus to more parts of the company's operations. Design decisions are made by consensus, so while Ternus is taking on a larger role, software engineering chief Craig Federighi and marketing chief Greg Joswiak continue to have a say in Apple's overall aesthetic.

Multiple reports have suggested that Ternus is the most likely candidate to take on the role of Apple CEO when Cook retires. Cook turned 65 last year, but there do not appear to be any imminent plans for his retirement. Ternus is Apple's youngest senior executive at 50, so he could have a long run if he is eventually promoted to CEO.

Ternus leads Apple's hardware engineering team, and he has been described as having an even temperament, strong attention to detail, and intimate knowledge of Apple's supply chain. Some at Apple fear that he is too risk averse, inexperienced with geopolitical issues, and not charismatic enough to run Apple.
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With Tim Cook having recently turned 65 years old and a number of other senior Apple executives having already departed in recent months or heading for the exits, there has been significant focus on Apple's plans for who will succeed Cook as CEO.


Several recent reports have identified Apple's senior vice president of hardware engineering, John Ternus, as likely to be named the next Apple CEO, and The New York Times has now shared a profile of Ternus with some context on his expertise and how he is viewed within the company.

According to sources who spoke to The New York Times, Apple began accelerating its planning for ‌Tim Cook‌'s succession last year, with Cook having expressed a desire to reduce his workload.

While software chief Craig Federighi, services chief Eddy Cue, marketing head Greg Joswiak, and retail/HR chief Deirdre O'Brien have all reportedly been seen as potential candidates, Ternus "appears to have shot to the front of the pack," with Cook likely to remain as chairman of the company's board of directors.

Ternus is known for his expertise as an engineer, having worked on many of Apple's devices although he is "known more for maintaining products than developing new ones." Ternus also has only limited exposure to dealing with political and policy issues that come with CEO role.

"He's a nice guy," [former Apple engineer Cameron] Rogers said. "He's someone you want to hang out with. Everyone loves him because he's great. Has he made any hard decisions? No. Are there hard problems he's solved in hardware? No."

Ternus and others may quibble with that assessment, however, as Ternus has been involved with a number of innovative products over the years, including spearheading the effort to develop the iPhone Air and working on the upcoming foldable iPhone.

Ternus is seen as a natural successor to Cook, with an even temperament, strong attention to detail, and intimate knowledge of Apple's supply chain. But he may not bring the visionary focus and willingness to take risks that Steve Jobs had, leading to debate among Apple employees about exactly what type of leader is needed.

For more on Ternus and his work rising through the ranks at Apple, check out the full profile at The New York Times.
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There is uncertainty about Apple's head of hardware engineering John Ternus succeeding Tim Cook as CEO, The Information reports. Some former Apple executives apparently hope that a new "dark-horse" candidate will emerge.


Ternus is considered to be the most likely candidate to succeed Cook as CEO. The report notes that he is more likely to become CEO than software head chief Craig Federighi, Chief Operating Officer Sabih Khan, or marketing head Greg Joswiak.

Ternus is 50 and has worked at Apple since 2001. He is known for being dependable and good at following orders with an obsessive attention to detail. Colleagues describe him as calm, emotionally intelligent, logical, and conservative. He purportedly took the fall for Apple's butterfly keyboard internally, which earned him respect. He also led the transition of the Mac to Apple silicon to much success. These situations are said to have helped Ternus earn Cook's trust.

However, some voices in the company believe that Ternus is not ready to take on the role, which could delay a succession announcement. Some skeptics inside the company say that Ternus is too risk averse, leading to frustrations within his group. For example, some in Apple's hardware engineering department were disappointed that Ternus declined to fund more ambitious projects.

One of these individuals was vice president Tang Tan, who now leads OpenAI's project to build an AI hardware device designed by Apple's former chief designer, Jony Ive. Tan and Ive have since poached a large number of hardware engineers from Ternus' team to work on the unreleased device. Other critics say that Ternus "isn't a charismatic leader" and has had little involvement in the geopolitical affairs that have dominated the attention of Cook in recent years.

While Craig Federighi could succeed Cook due to his high profile, there are concerns that his focus on software may make him a poor fit for the role. He apparently prefers tackling technical problems rather than dealing with the kind of broader issues that the role of CEO demands.

Federighi is also risk-averse and voiced disproval over the Apple's spending on the Vision Pro and its now-canceled self-driving car project. He was also initially skeptical about AI, believing that the technology was overhyped and too unpredictable.

Cook has said publicly that he wants Apple's next CEO to come from within the company, but it is possible that the company could opt for a former employee. One such individual is said to be former Apple hardware executive Tony Fadell, who co-created the iPod.

Fadell reportedly told associates recently that he would be open to replacing Cook as CEO. Some former Apple executives believe that Fadell would help "shake up" the company from the perspective of a brash product leader.

Other individuals within Apple see the prospect as "unlikely," since Fadell was a "polarizing figure" when he worked at the company. Apple passed on acquiring Fadell's smart home company Nest in 2014 because some staff did not want him to return to the company.

Regardless of who succeeds him, Cook is now thought to be highly likely to retire in the not-too-distant future. Some analysts believe that ‌Tim Cook‌ "hasn't moved fast enough" or with the urgency of executives at Meta and Google to respond to the growing challenge of AI.

There are reportedly growing signs in Cook's personal life that he could be planning to move on soon. He apparently no longer routinely rises at 4 a.m. as he once did to go to the gym. Individuals around Cook have begun to notice a slight tremor in his hands, which was also visible during a recent visit to the White House.

In addition, Cook surprised colleagues when he purchased a luxury home outside Palm Springs, California. The report notes that he used to be noticeably more frugal, such as when he chose to rent a home in Silicon Valley rather than buying one to save money.

Senior Apple employees are said to be so sure of the likelihood of major management changes at the company, which could open up new opportunities, that they have raised the situation to many who have tried to recruit them.
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