In an in-depth article for Bloomberg Businessweek today, Mark Gurman profiled Apple's hardware engineering chief John Ternus, who is widely viewed as the leading candidate to become Apple's next CEO whenever Tim Cook decides to step down.


The article is very long, so we recommend reading it in full, but a few of the key takeaways are that Ternus is apparently "well-liked among Apple's leadership" and helped with "reversing a trend of declining product quality" at the company.

"Since getting the top hardware engineering role in 2021, he's overseen an expansion in Apple's product lineup, improving quality and focusing on functional improvements around battery life, performance and connectivity," wrote Gurman.

Cook reportedly gave oversight of Apple's design teams to Ternus at the end of last year, and Ternus has been making a lot more public appearances in interviews and in product introduction videos over the past few years. The profile provides a closer look at how Ternus has risen to become the frontrunner to succeed Cook eventually.

Cook has not shared his retirement plans with even some of his closest lieutenants, according to the report, so it is unclear when he plans to step down. Cook has served as Apple's CEO since 2011, and he reached the common retirement age of 65 last year. In a recent interview, he vaguely said "I can't imagine life without Apple."

The full Bloomberg Businessweek article: "Apple's 'Nice Guy' Heir Apparent"
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Apple has been celebrating its upcoming 50th anniversary by hosting events around the world, and a grand finale will likely take place in California.


In an in-depth profile of Apple's hardware engineering chief John Ternus, who is widely viewed as the leading candidate to become Apple's next CEO, Bloomberg's Mark Gurman said the company is planning "an elaborate 50th birthday party" at its Apple Park headquarters in Cupertino, California, and he expects Ternus to be "center stage."

The report did not offer any further details about the celebration, but our best guess is that it will take place under the rainbow arches in the middle of Apple Park. Apple turns 50 on April 1, so the party will likely take place soon. It is unclear if the celebration will be limited to Apple's employees, or if there will be a public component involving the Apple Park Visitor Center. In any case, selected members of the press may be invited.

Apple kicked off its 50th anniversary celebrations with a surprise Alicia Keys performance at its Grand Central store in New York earlier this month, and it has since hosted similar events in China, South Korea, and Thailand. Apple is planning to host additional celebrations in Australia, Canada, France, and the UK over the coming days.

MacRumors has been invited to attend one of Apple's 50th-anniversary celebrations in London this week, but we are keeping specific details under wraps in order to avoid spoiling Apple's surprise. Stay tuned for our coverage of the event.
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Now through May 20, you can get 5% Daily Cash when you use the Apple Card via Apple Pay for purchases at Walgreens and Duane Reade, both in stores and online.


5% Daily Cash is limited to $500 in combined Walgreens and Duane Reade purchases, meaning that the maximum cash back that you can receive from this offer is $25.

Ordinarily, the Apple Card offers 3% Daily Cash for Walgreens and Duane Reade purchases.

Apple's credit card is available in the U.S. only.
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It has been a busy March for Apple, which has unveiled more than 10 products and accessories this month. However, aside from the all-new MacBook Neo and Studio Display XDR, the devices received faster chips or new colors and little else.


The new products include an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, the all-new MacBook Neo, an updated Studio Display, a higher-end Studio Display XDR, AirPods Max 2, and the Nike Powerbeats Pro 2. The new accessories include iPhone cases, Apple Watch bands, and the iPhone's Crossbody Strap in a range of fresh color options like Bright Guava, Vanilla, Soft Pink, Clementine, and/or Electric Lavender.

iPhone 17e features the same overall design as the iPhone 16e, but it gains Apple's A19 chip, MagSafe for magnetic wireless charging and magnetic accessories, Apple's second-generation C1X modem for faster 5G, and a doubled 256GB of base storage. In the U.S., the iPhone 17e starts at $599, just like the iPhone 16e did.

The new iPad Air's key upgrades include Apple's M4 chip, an increased 12GB of RAM, Apple's N1 chip with Wi-Fi 7 support, and the C1X modem in cellular models.

The MacBook Air received a faster M5 chip, and a doubled 512GB of base storage, but the starting price increased from $999 to $1,099 as a result of a 256GB configuration being dropped. With the N1 chip, the MacBook Air now has Wi-Fi 7 and Bluetooth 6, and it now comes with Apple's 40W Dynamic Power Adapter with 60W Max.

The higher-end 14-inch and 16-inch MacBook Pro models finally received M5 Pro and M5 Max chips, plus up to twice as fast SSD speeds and a doubled 1TB of base storage. Battery life has increased slightly across all of the models, and the N1 chip extends to the MacBook Pro line now for Wi-Fi 7 and Bluetooth 6 support.

The regular Studio Display gained Thunderbolt 5 support and improved speakers, and the camera now supports Desk View. There is also an all-new, higher-end Studio Display XDR that gained all of those benefits, plus bigger improvements such as a 120Hz refresh rate, mini-LED backlighting, increased brightness, and more.

The colorful new MacBook Neo starts at just $599 in the United States, and at an even lower $499 for college students. Available in Blush, Citrus, Indigo, and Silver, the MacBook Neo is powered by the A18 Pro chip from the iPhone, and it is equipped with a 13-inch display, up to 512GB of storage, and a non-configurable 8GB of RAM.

AirPods Max 2 have a handful of upgrades over the previous AirPods Max, including Apple's H2 chip, increased active noise cancellation, improved sound quality, and features such as Adaptive Audio, Conversation Awareness, Voice Isolation, and Live Translation. Plus, the Digital Crown has a new Camera Remote function.

The special-edition Nike Powerbeats Pro 2 are the same as the regular Powerbeats Pro 2, except they have a two-tone design consisting of black and Nike's signature Volt neon green-yellow color. The earbuds have both Nike and Beats logos.

To learn more, read our coverage:

• Apple Announces iPhone 17e With A19 Chip, MagSafe, and More


• Apple Unveils iPad Air With M4 Chip, Increased RAM, Wi-Fi 7, and More


• Apple Announces MacBook Air With M5 Chip and 512GB Base Storage


• Apple Unveils MacBook Pro Featuring M5 Pro and M5 Max Chips


• Apple Updates Studio Display With Thunderbolt 5 and More


• Apple Introduces All-New Studio Display XDR: 120Hz, Mini-LED, and More


• Apple Announces $599 'MacBook Neo' With A18 Pro Chip


• Apple Announces AirPods Max 2 With H2 Chip and More


• Apple's Special-Edition Nike Powerbeats Pro 2 Now Available


• Apple Releases iPhone Cases, Apple Watch Bands, and Crossbody Strap in New Colors

All of the products and accessories listed above have been released, except for the AirPods Max 2, which are available to pre-order starting Wednesday, March 25.
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Apple has updated a wide range of products and accessories this month, but there is still no entry-level iPad 12 with Apple Intelligence support.


Fortunately, Bloomberg's Mark Gurman today said an iPad with an A18 chip for Apple Intelligence is "ready to go" and "still coming this year."

An earlier report from Macworld claimed that the iPad 12 will actually have an A19 chip.

No other major changes have been rumored so far for the iPad 12, so we expect the device to have the same overall design as the current model.

Apple Intelligence is already available on all other current-generation iPad models, including the iPad mini, iPad Air, and iPad Pro.

Apple released the iPad 11 with an A16 chip in March 2025, with U.S. pricing starting at $349.


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Apple has unveiled nine new products this month, but the wait continues for the next-generation Apple TV 4K and HomePod mini models.


In his Power On newsletter today, Bloomberg's Mark Gurman said new versions of the Apple TV and HomePod mini have been "ready" since last year, but he reiterated that Apple has held off on releasing them until the more personalized version of Siri and other Apple Intelligence upgrades are released later this year.

Inventory of the Apple TV, HomePod mini, and full-sized HomePod is once again "running low" at Apple's retail stores around the world, according to Gurman, but it is unclear if this means anything since the revamped Siri has yet to debut.

Gurman previously reported that Apple was aiming to release the personalized Siri features in either iOS 26.5 or iOS 27. The first developer beta of iOS 26.5 could be available in late March or early April, so at least some of the Siri upgrades might be just a week or two away, unless they are entirely held back until iOS 27 debuts in June.

Accordingly, if the new Apple TV and HomePod mini models remain tied to the Siri upgrades arriving in iOS 26.5 or iOS 27, then Apple should announce the devices at any point between late March and the end of September this year.

Earlier rumors claimed the next Apple TV would be equipped with the A17 Pro chip, which is the oldest chip that supports Apple Intelligence. The device is also expected to feature Apple's N1 chip for Wi-Fi 7, Bluetooth 6, and Thread.

As for the HomePod mini, it is expected to use an Apple Watch's S9 chip or newer, but it is not entirely clear how that chip would be capable enough to support the revamped Siri powered by Apple Intelligence. Other rumored features include the N1 chip, improved sound quality, a newer Ultra Wideband chip, and a red color option.

The current Apple TV 4K debuted in October 2022, and the HomePod mini was introduced in October 2020, so both devices are due for upgrades.


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The special-edition Nike Powerbeats Pro 2 are now available to order on Apple.com in the U.S., Canada, Australia, the U.K., and a handful of other countries. These headphones are the same as the regular Powerbeats Pro 2, except they have a two-tone design consisting of black and Nike's signature Volt neon green-yellow color.


Aside from the Nike-focused design, these are the same ‌Powerbeats Pro‌ 2 that were introduced last year, with the signature Powerbeats wraparound earhooks for stability, Active Noise Cancelling with Transparency mode, built-in heart rate monitoring, and up to 45 hours of battery life when tapping into the charging case to recharge.

Powerbeats Pro 2 are essentially a fitness-focused alternative to the AirPods Pro 3.

Nike showed off the headphones in an ad starring NBA superstar LeBron James.


In the U.S., pricing is set at $249.99, in line with the regular Powerbeats Pro 2. Apple is currently showing a March 24 delivery date.
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While the MacBook Neo is not "fast-charge capable," according to Apple's tech specs, the laptop can still charge faster with certain Apple chargers.


Apple includes its 20W USB-C Power Adapter with the MacBook Neo (except in the UK and the EU, where the laptop does not ship with a charger at all), but a new charging test has revealed that Apple's 35W Dual USB-C Port Compact Power Adapter is a better choice if you want the fastest charging speeds at the lowest additional cost from Apple.

In the video below, ChargerLAB shows that the MacBook Neo reaches a peak charging speed of 18W with the included 20W charger, but this rises to 30W with Apple's 35W adapter, which is available in two sizes for $59 on Apple's online store.


ChargerLAB did not show exactly how much time you can save by using the 35W charger over the 20W charger, but it is probably up to 20-30 minutes for a full charge.

Of course, a variety of 30W-and-higher chargers sold by Apple and other companies can charge the MacBook Neo at peak speeds of 28W to 30W, so look beyond Apple if you want to save money. If you stick with Apple, just know this: its 35W adapter is faster than the included 20W adapter, but its expensive 96W and 140W chargers do not charge the MacBook Neo any faster than the 35W adapter despite costing more.

MacBook Neo launched last Wednesday, and Apple's CEO Tim Cook today revealed that the Mac just had its best launch week ever with first-time buyers.
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Apple and the Sydney Opera House in Australia recently announced a collaboration, and it turns out this will tie into Apple's 50th-anniversary celebrations.


On his Instagram page earlier this week, Australian composer Bailey Pickles said Apple asked him to compose and perform music for its upcoming 50th-anniversary celebration at the Opera House, where Apple will soon be illuminating artwork.

From March 25 to March 27, the Opera House's eastern sails will be illuminated with artwork created in the Procreate app on the iPad by a group of 10 emerging Australian artists. Through free Today at Apple sessions earlier this month, the public also had the opportunity to create and submit artwork for potential illumination.

Apple said selected artworks from both commissioned artists and public submissions will be curated and projected onto the Opera House's eastern sails on March 25 at 8:30 p.m. local time, and on March 26 and March 27 at 8 p.m. local time. Pickles did not say exactly when he will be performing at the world-famous venue, but it is clear that the 50th-anniversary celebration will involve a mix of artwork and music.

It is unclear if Apple's CEO Tim Cook or any other company executives will attend this celebration, but it is worth noting that Cook is currently in China, so he is a lot closer to Australia right now than he would ordinarily be. Perhaps he will make a surprise appearance at the Opera House at some point, but only time will tell.

Apple has hosted 50th-anniversary celebrations in the United States, China, and South Korea so far, with more to follow in Canada, France, and Thailand, plus Australia. Our guess is that Apple will eventually hold a final celebration in California — the rainbow arches inside Apple Park would be the perfect spot for one last gathering.

Apple turns 50 on April 1.
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Apple's CEO Tim Cook today said the Mac just had its "best launch week ever for first-time Mac customers," which suggests that the new MacBook Neo has been a hit with customers buying their first laptops or switching from Windows.


Apple released the MacBook Neo last Wednesday, March 11. In the U.S., pricing starts at just $599 for the general public and an even lower $499 for college students. The laptop is powered by a version of the iPhone 16 Pro's A18 Pro chip, and it is available in colorful finishes like Citrus, Blush, and Indigo, alongside traditional Silver.

Apple also released MacBook Air models with the M5 chip and MacBook Pro models with M5 Pro and M5 Max chips last week, so it was a big week for new Macs, but the affordable MacBook Neo is likely driving the record number of first-time Mac buyers.

If you want a MacBook Neo, you may have to wait. In the U.S., MacBook Neo orders placed through Apple's online store today are estimated to be delivered between April 6 and April 13. However, it may be possible to find a MacBook Neo sooner at one of Apple's retail stores, or through authorized resellers such as Amazon and Walmart.


This article, "Apple Announces New Mac Sales Record Following MacBook Neo Launch" first appeared on MacRumors.com

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